We often write and speak about “Utopia,” a fictitious place that gives us context for perfection, a place where all of our decisions are impeccable and our lives and business are in perfect harmony.
But it simply doesn’t exist.
Still, there is a need to consider it, because it can bring us context for the place we actually live – the broken, imperfect world through which we must navigate our way. Utopia is the ultimate daggling carrot. None of us will ever get there, and yet without it, we would lack direction.
